Time: The Challenge of Entrepreneurs

Time is something every human must deal with—but for entrepreneurs, it’s an especially relentless opponent. Running a business means constantly racing against the clock, solving problems, and sharpening the skills needed to ensure sustainable growth. That’s why time management is one of the most important abilities any entrepreneur should master.

Today, we’re sharing 9 simple, effective tips to help you make the most of your time and increase your daily productivity.

1. The 2-Minute Rule

If something takes less than two minutes—just do it NOW.

Handling small tasks right away is a great habit. These are the kinds of tasks we often overlook or delay because they seem minor, especially when we’re preoccupied with larger, more demanding projects. But the 2-minute rule isn’t just for work-related tasks. It can also apply to small actions that help set the tone for a productive day—like making yourself a coffee, tidying up your workspace, or checking in with a teammate to clarify something.

2. The 5-Second Rule

Count down: 5, 4, 3, 2, 1— and only then take action.

This technique is about bypassing hesitation and forcing yourself to start immediately. Often, the hardest part of any task is simply beginning. Our subconscious can resist the start of work because it associates it with pressure, responsibility, and a long to-do list. But in reality, every task has its own system and process—our anxieties are often exaggerated.

Think of it like exercising in the morning: the idea of getting dressed, locking up, and driving to the gym might already feel exhausting. But once you push through and get moving, you usually end up feeling proud and energized. The same goes for work. No matter how big or small the task, starting is the most crucial step.

So next time you’re stuck count down from five—and just go.

3. The Not-To-Do List

Not every task needs to be finished today. Prioritization is essential. What’s considered “important” varies by business to business: in some customer service may be top priority; in others, it could be quality control or brand image.

Once you understand the true urgency and impact of each task, you can analyze your workload more effectively, reduce unnecessary pressure, and free up time for what really matters.

4. Eliminate Multitasking

Focus on one task at a time to sharpen your concentration. Multitasking might feel productive, but it often backfires. This isn’t about how many things you can do—it’s about the order in which you do them. Good time management isn’t just about working fast; it’s about working well.

High-quality work requires care, attention, and mental presence. That’s why focusing on one task at a time improves not only your efficiency but also the overall workflow of your team or company. Trying to do everything at once usually leads to scattered thinking—and poor results.

5. Pomodoro Technique

Created by Francesco Cirillo in the late 1980s, this time management method is named after a tomato-shaped kitchen timer he used as a student.

Here’s how it works:

  1. Set a timer for 25 minutes and focus on one task.
  2. When time’s up, take a 5-minute break.
  3. Repeat this cycle four times, then take a longer break (20–30 minutes).

This technique reduces burnout by structuring your work into focused sessions with regular, built-in rest. Instead of staring down a two-hour block of uninterrupted work, you’re guided through it in smaller, manageable chunks—making the whole process feel more relaxed and sustainable.

6. The 1-3-5 Rule

At the start of each day, list:

  • 1 important task that must be completed,
  • 3 medium tasks that should be completed, and
  • 5 small tasks that could be done—but it’s okay if they’re not.

This system helps you prioritize with clarity and make structured decisions throughout your day.

For example:

  • Major task:
  1. Submit the final report for Company A on time.
  2. Update your boss on your work
  • Medium tasks:
  1. Join the internal team meeting
  2. Send the requested documents to Department B
  3. Start brainstorming ideas for the next campaign
  • Minor tasks:
  1. Organize your inbox
  2. Help an intern learn how to use the printer
  3. Double-check tomorrow’s meeting documents

As you can see, each task group serves a different purpose. The major task is non-negotiable. The three medium ones are day-to-day responsibilities, and the minor tasks are either supportive or preparatory actions. This structure ensures your time is spent productively and intentionally.

7. The 80/20 Rule (Pareto Principle)

Roughly 20% of your efforts can create 80% of your results. That’s why it’s critical to focus your best time and energy on the top 20% of your most important work.

This principle teaches us to identify and prioritize the high-impact tasks first. For example, solving a key client issue or improving a flawed process might take time—but will lead to stronger long-term outcomes.

When you channel your resources into these critical few areas, the returns are significantly higher—saving both time and energy while increasing effectiveness.

8. Eat the Frog

Start your day by doing the hardest task first.

It may feel painful, but knocking out the most difficult or unpleasant task at the beginning of your day creates positive momentum. Even if the task isn’t finished immediately, taking that first step toward resolving a big challenge can make everything else feel easier.

9. Break Tasks into Bite-Sized Pieces

Large projects are easier to handle when broken into smaller, manageable parts.

Big tasks can feel overwhelming—especially if they’re high-stakes or involve major clients. It’s like trying to run a marathon with no water stations or rest points. Even experienced professionals can feel pressure when facing a massive workload. Chunking a big task into clear, doable steps not only makes the work more manageable, but also reduces anxiety and increases your productivity.

We hope these tips help you work more efficiently and make the most of your time. Each method can be used individually—but when combined, they create a powerful system for overcoming one of the greatest challenges every entrepreneur faces: time itself.

Start small, apply what suits your workflow, and gradually build the habits that keep you focused, productive, and in control of your day.

CMBN Staff
CMBN Staff
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